Between May and October 2019, Salud Capital, CVS Health, ADT, and Reemo deployed connected health kiosks and services to 59+ CVS locations across four states. This execution report documents deployment progress, unit economics, and operational learnings from the largest retail connected health rollout in the United States.
Key Metrics (Sept 2019):
Store selection followed a strategic framework optimizing for senior population density, demographic alignment, and operational complexity:
| State | Stores | Primary Markets | Rationale |
|---|---|---|---|
| Florida | 11 | Miami-Dade, Broward, Hillsborough | Highest concentration of senior population; existing ADT infrastructure; Hispanic market penetration |
| Georgia | 17 | Atlanta metro, Savannah | Growing senior market; lower competitive intensity; health system integration opportunities |
| New Jersey | 5 | Northern NJ (Newark metro) | Test market for Northeast corridor; higher insurance reimbursement landscape; Medicare Advantage adoption |
| Pennsylvania | 11 | Philadelphia, Pittsburgh metros | Large senior population; academic medical center partnerships; health system integration |
| Texas | 15 | Houston, San Antonio, Dallas | Hispanic demographic alignment; existing Univision partnership; ADT footprint; highest growth market |